5 reasons why Chuck Norris wants you to optimise your LinkedIn Profile

  1. Only Chuck Norris can write in third-person on LinkedIn

Your LinkedIn Profile is not your CV, and unless you are Chuck Norris, you want to write in first-person and be more personable.

Third-person can come across as distant, a bit fake, and pretentious. First-person sounds much more personable, approachable, and more appropriate for social media, which is what LinkedIn is. 

  1. Chuck Norris is the reason Wally and Waldo are hiding

There must be a reason why you are on LinkedIn.  To make the most of it, its important to know that sharing is caring. 

You need to treat it like a community – by commenting and contributing to articles.

Pay attention to the trends that are happening on LinkedIn.  Regular engagement with those in your industry will greatly improve your visibility.

Grow your network.

Reach out to previous employers, teachers, mentors, colleagues, clients, and school friends.

Your content here is super important.  

LinkedIn is a great platform for you to showcase your uniqueness.  It’s important to know that LinkedIn is not designed to be a static page rather an opportunity to post content to build your credibility and network.


  1. LinkedIn won’t search for Chuck Norris because it knows you don’t find Chuck Norris, he finds you

You are 40 times more likely to be found on LinkedIn if you have a completed profile.

There are 5 levels of your LinkedIn strength:

  1. Beginner 2. Intermediate 3. Advanced 4. Expert. 5. All-Star

Optimising your profile gives you more visibility to companies, hirers, and recruiters who can proactively approach you for positions within their company.

94% of recruiters use LinkedIn to vet candidates and 87% of recruiters use LinkedIn to find candidates for jobs.  Therefore, LinkedIn is not the place to take a casual snapshot approach and should be free of any selfies taken whilst on a night out.   

Below, is a great article providing an overview of how to optimise your LinkedIn profile photo:


  1. Only Chuck Norris can judge a book by its cover

LinkedIn is the career version of TripAdvisor.

Let’s face it, we all live and make decisions based on product and service reviews.

LinkedIn is a fantastic opportunity for you to showcase your awards and achievements, and recommendations from influential people within your industry.

Hiring Managers will skim read your experience, but will read word for word what your recommendations say.

  1. Time waits for no one; unless you are Chuck Norris

Flip the traditional method of applying for a job and hoping for the best to having companies approaching you for work.

Unless you are Chuck Norris, contact me now to learn how you can optimise your LinkedIn Profile..


Have a great day everyone

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